Herond’s new vision for a user-centric Internet

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Are you tired of feeling like the product? The current state of the web is broken: it’s overwhelmed by intrusive ads, plagued by data exploitation, and crippled by unnecessary complexity. This pervasive privacy invasion proves the internet needs to be fundamentally reimagined. Introducing Herond’s revolutionary vision. We’ve built a browser on a foundation of respect, believing every user deserves an online experience that is safer, faster, and entirely their own. This defines what “user-centric” truly means: you are the owner, the controller, and the priority. Stop being the product, and start enjoying the internet you deserve.

User-centric Problem: Today’s Broken Internet

Privacy Crisis

  • Data harvesting by big tech
  • Major corporations track virtually every click, search, and purchase you make, building comprehensive digital profiles used not just for targeted advertising but also for behavioral prediction and manipulation.
  • Third-party tracking epidemic
  • Hidden trackers, cookies, and fingerprinting scripts follow users across independent websites, creating a massive surveillance network that operates constantly without explicit, informed consent.
  • Lack of user control over personal information
  • Users have zero true ownership. Once data is shared, it’s treated as a free resource for companies to monetize, making it virtually impossible to truly delete or restrict its future use.

Fragmented Experience

  • Multiple apps for basic tasks
  • Interacting with crypto and Web3 requires constant switching between browser extensions, separate external wallet apps, and various security tools, leading to friction, security risks, and frustrating errors.
  • Web2 vs Web3 divide
  • The current environment lacks native integration, making decentralized applications (Dapps), DeFi, and NFTs feel like complex, separate add-ons, which severely hinders mainstream adoption and ease of use.
  • Complex tools that require technical expertise
  • Core security necessities, such as managing traditional seed phrases or configuring advanced decentralized applications, often require specialized knowledge, alienating the average, everyday user.

Hidden Costs

  • “Free” services that sell your data
  • Services that appear free often operate on a data-for-access model, where your personal information becomes the real currency and the primary profit engine for large corporations.
  • Subscriptions for basic privacy features
  • Users are increasingly forced to pay premium fees (for VPNs, ad-free versions, or advanced blockers) just to regain basic privacy and browsing performance that should be standard and freely available.
  • Performance sacrificed for advertising
  • Heavy ad scripts and intrusive trackers significantly slow down page loading times. This consumes excessive mobile data, and drain device battery life, costing the user valuable time and money directly.

Herond’s Vision: Putting Users First

Herond is not just a browser; it’s a declaration of independence for the user. We are building a Web 3.0 experience defined by two non-negotiable standards: User Ownership and Seamless Efficiency.

Core Principle: You Own Your Internet

  • Your data belongs to you
  • Herond fundamentally shifts the data ownership model, providing tools like Herond Shield to prevent unauthorized tracking, ensuring that every piece of personal information remains under the user’s explicit control.
  • Your choices matter
  • The browser prioritizes transparency and gives users real-time control over their digital environment. Allowing them to decide what content loads and what data is shared, rather than being dictated by complex default settings.
  • Your privacy is non-negotiable
  • Privacy is treated as a default setting and an inherent right. Herond minimizes the data collected and stored by the browser itself. Setting a new standard where user anonymity is guaranteed, not offered as an expensive upgrade.

User-centric – The Three Pillars

  • Privacy by design, not by choice
  • Security features, such as integrated ad-blocking and tracker prevention, are built into the browser’s core architecture from day one, meaning users are protected automatically without having to install external tools.
  • Seamless integration across Web2 and Web3
  • By incorporating tools like the Herond Wallet directly into the browser, Herond eliminates the fragmented experience, making it easy to jump from a traditional news site to a DeFi application without switching context or extensions.
  • Simplicity without compromise
  • Herond delivers the power of advanced Web3 functionality – such as keyless asset management and optimized token swapping, in an intuitive, user-friendly interface, ensuring even beginners can access complex decentralized services securely and effortlessly.

How Herond Delivers on the Vision

Privacy First Architecture

  • Built-in Ad and Tracker Blocking (Herond Shield)
  • Unlike extensions that can be bypassed, protection is hard-coded into the browser’s foundation. Actively blocking invasive ads, malicious scripts, and third-party trackers before they even load.
  • Zero Data Collection Policy: Herond operates with minimal data logging. We do not store, track, or analyze your browsing history, search queries, or personal usage patterns on our servers.
  • No Surveillance, No Profiling, No Selling Data
  • We guarantee that your information is never used to build a commercial profile or sold to advertisers, ensuring your digital presence remains private and free from algorithmic manipulation.

All-in-One Gateway

  • Traditional Browsing + Web3 Access in One Place
  • Herond seamlessly bridges Web2 and Web3. You can read the news, watch videos, and manage your decentralized finances (DeFi) all within the same application window.
  • Native dApp Integration
  • Decentralized Applications (dApps) function flawlessly without the need for cumbersome browser extensions, vastly improving speed and reducing the security risks associated with third-party add-ons.
  • Crypto Wallet Management Without Complexity (Herond Wallet)
  • The integrated Keyless Wallet removes the complexity of traditional seed phrases, allowing users to send, receive, and swap tokens easily, directly within the browser, with industry-leading security.

Speed & Performance

  • Up to 2.3x Faster than Competitors
  • By blocking resource-heavy ads and trackers from loading, Herond dramatically reduces bandwidth consumption and processing load, leading to significantly faster page loading speeds.
  • Ad-Free by Default
  • The default setting eliminates visual clutter and performance overhead caused by advertising scripts, providing a cleaner, more focused reading and browsing experience.
  • Optimized for Modern Web Demands
  • The browser is engineered to handle today’s complex, high-data web environments efficiently, ensuring smooth performance even when running intensive decentralized applications.

Intuitive Design

  • Vertical Workspace Organization
  • Herond utilizes a streamlined vertical layout that prioritizes content visibility and simplifies navigation, making full use of modern screen space.
  • One-Tap Features, Zero Configuration
  • Essential security and crypto functions are accessible instantly, such as the Hide Balance feature or token swapping – eliminating the need to dig through deep settings menus.
  • Made for Humans, Not Tech Experts
  • The interface is designed with clarity and simplicity in mind, ensuring that the power of Web3 is accessible to everyone, regardless of their technical background.

Conclusion: The Future Is User-Centric

The leap from a fragmented, surveillance-heavy Web2 to the decentralized future requires a new browser built on respect, control, and efficiency. Herond fulfills the original promise of the internet: a space where the user is sovereign.

We’ve solved the fundamental flaws of the old web: eliminating the Privacy Crisis with zero-data architecture, ending the Fragmented Experience by unifying Web2 and Web3 access, and removing Hidden Costs with built-in speed and security. With the integrated Herond Wallet and Shield, we’ve proven that advanced power can be simple.

The future of browsing is user-centric, and Herond is your definitive gateway. Claim your digital freedom and experience the web the way it was meant to be.

About Herond

Herond Browser is a cutting-edge Web 3.0 browser designed to prioritize user privacy and security. By blocking intrusive ads, harmful trackers, and profiling cookies, Herond creates a safer and faster browsing experience while minimizing data consumption.

To enhance user control over their digital presence, Herond offers two essential tools:

As a pioneering Web 2.5 solution, Herond is paving the way for mass Web 3.0 adoption by providing a seamless transition for users while upholding the core principles of decentralization and user ownership.

Have any questions or suggestions? Contact us:

Herond Browser
Herond Browserhttps://herond.org
Herond Browser is a Web browser that prioritizes users’ privacy by blocking ads and trackers, offering fast browsing speed and low bandwidth consumption. Herond Browser aims at further accelerating the growth of Web 3.0, building a safer Web that’s accessible to everyone.